What We Do
Nine services.
One platform.
Everything your digital publishing operation needs — built into a single, Australian-hosted CMS. Scoped to fit your organisation, whether you are a startup launching your first platform or a large enterprise managing a complex, multi-site operation.
How We Engage
Services scoped to your scale
We work with publishers of all sizes. Every engagement is scoped individually — so you only pay for what your organisation actually needs, and you can grow into more capability over time.
Startup & Small Publisher
Launching your first serious digital platform. We scope a focused engagement — core website, essential features, and a clean migration path — so you can go live fast without overcommitting budget.
- Single-site launch
- Core CMS + newsletter
- Small editorial team setup
Mid-Market Organisation
Growing your digital operation with more complexity — multiple content types, membership tiers, advertising, and integrations with your existing business systems.
- Membership & paywall
- CRM & billing integration
- Multi-author workflows
Enterprise & Large Publisher
Managing a complex, high-volume publishing operation across multiple sites, brands, or business units — with enterprise infrastructure, compliance requirements, and a large distributed team.
- Multi-site architecture
- Enterprise SSO & compliance
- High-volume edition publishing
Not sure where you fit? Talk to us — we will help you scope the right engagement.
Custom Website Development
Purpose-built for serious digital publishing
Our publishing platform was purpose-built for serious digital publishing — so you get a fully-featured website working fast, without the compromises of generic solutions.
Master Publisher developed Media Publisher, a specialised and capable publishing platform to support your website publishing needs. Media Publisher can support a sophisticated digital strategy including complex authoring and aggregation tools, advertising modules, membership or subscriber management, automated newsletters, and many other features to make it easy to manage your digital publishing.
We'll migrate your existing site and add the functionality your business needs, including any templates. We also don't limit your use of the system in any way — at no extra cost you have full access to the full set of features. You can confidently operate your business the way you need.
Our platform was built by people who worked in Australia's biggest online publishers. Call us for website strategy, custom web development and website management.
What's included
Migrated from a legacy platform to Media Publisher in 6 weeks, reducing editorial production time by 40% and vastly improving the client experience.
Subscriptions, Membership & Secure Content
Monetise your audience
Grow your business by offering exclusive subscriber or member-only content to selected audiences — with real-time sign-up, tiered access, and self-serve account management.
Grow your business by offering exclusive subscriber or member-only content to selected audiences. Add different types or levels of membership to offer variable levels of subscriptions or membership. Visitors can sign up and register in real-time and pay via a payment gateway of your choice including Stripe, Braintree Payments and Secure Pay.
Members can self-serve password resets and profile information ensuring your data is up-to-date. Automated renewal reminders, lapsed member workflows, and granular content access controls mean you spend less time managing memberships and more time growing them.
Whether you're running a paywall, a professional association membership, or a tiered content subscription, Media Publisher handles the complexity so you don't have to.
What's included
Launched a gated research portal for 1,200+ clients, with tiered access for retail and wholesale investors. Zero custom development required beyond configuration.
Promotions & Advertising
Ad-blocker proof, built right in
Built-in advertising and promotions tools that are native to the platform — no third-party ad servers required, no ad blockers to worry about, no limits on formats or placements.
Built-in tools make it easy to manage sitewide advertising and email promotions to engage and inform your audience. Being native to the platform means ad blockers won't stop your ads showing — a critical advantage for organisations that depend on advertising revenue.
There are no limits on ad formats, sizes, locations or quantity. Easily group your promotions into campaigns for a comprehensive view of performance across your site and email channels.
We can also integrate with third-party ad servers if you have existing relationships or programmatic requirements. The platform supports both direct-sold and programmatic inventory side by side.
What's included
Increased advertising yield by 28% after migrating from a third-party ad server to the native Media Publisher ad module — with zero ad-blocker losses.
E-Newsletters & EDMs
Automated, beautiful emails
Save countless hours building emails manually — Media Publisher automatically creates newsletters from your existing content, with unlimited templates and direct integration with major EDM platforms.
Save countless hours proofing and manually building emails, by automatically creating newsletters from existing content. Choose from unlimited templates compatible with major eDM platforms including Campaign Monitor, MailChimp, and Salesforce Marketing Cloud.
Emails automatically add your website ads and can be set to offer time-limited access to locked content, letting you choose which content is just for subscribers. This creates a powerful acquisition tool — giving non-subscribers a taste of premium content to drive conversions.
Scheduling, segmentation, and send-time optimisation are all handled within the platform. No switching between tools, no manual copy-paste, no formatting errors.
What's included
Reduced weekly newsletter production time from 4 hours to 20 minutes after switching to automated content assembly. Open rates increased 18% with personalised content blocks.
Full Integration Options
Connect your entire stack
Media Publisher connects with the tools your business already uses — from CRMs and payment gateways to analytics platforms and single sign-on providers.
Media Publisher can integrate with industry-leading platforms for analytics, social media, eDM platforms, payment gateways, single sign-on and ad serving platforms, and many more. We're always adding more integrations, thanks to the open architecture of Media Publisher.
Our personalised approach means your website will work the way you want with the tools you need — without limits. We don't charge extra for integrations, and we don't lock you into a specific vendor ecosystem.
Current integrations include Salesforce, Xero, Stripe, Braintree, Google Analytics, Facebook, LinkedIn, Campaign Monitor, MailChimp, Salesforce Marketing Cloud, and a growing list of industry-specific platforms.
What's included
Connected Media Publisher to Salesforce for member data sync and Xero for subscription billing — eliminating manual data entry across three systems and saving 12 hours per week.
Your Designs & Agency
Your brand, your way — no template limits
Unlike competitors who lock you into a handful of templates, we work with your designers or preferred agency to build a website that's genuinely yours.
Unlike many competitors we don't limit you to a small set of prebuilt templates that dilute your brand. We ensure that your website reflects you, by working with your designers or preferred agency to create your unique website and emails.
We can also migrate your existing site to our platform if you already have the design you want, but have outgrown your existing solution. Your design assets, templates, and brand guidelines are implemented exactly as specified — no compromises.
Our design team can also work directly with you if you don't have an existing agency relationship. We've built websites for organisations ranging from boutique financial advisers to national media companies, and every one looks completely different.
What's included
Migrated from WordPress with a fully custom design built to their brand guidelines. The new site launched in 8 weeks with zero design compromises and a 60% improvement in page load speed.
Collaborative & Team Workflows
Built for distributed editorial teams
Media Publisher is optimised for distributed team work — with granular permissions, audit trails, and built-in workflows that minimise production effort and keep content quality high.
Media Publisher has been optimised for distributed team work. Many processes are built in to minimise production effort and simplify managing content. Granular controls can ensure staff have access to the sections they need where updates can be safely made.
Automatic archiving of content and an audit trail will ensure you know what changed and when — and who changed it. This is critical for regulated industries and organisations with compliance requirements.
Role-based access means junior staff can draft and submit content for editorial review, while senior editors retain full control over what gets published. Workflow stages, approval gates, and notification systems are all configurable without custom development.
What's included
Onboarded a 14-person distributed editorial team across Sydney, Melbourne and Brisbane. Reduced content approval cycle from 3 days to same-day with structured workflow stages.
Efficient Processes
High-volume production made easy
Media Publisher was designed for high-volume production — publish entire editions in one click, automate homepage rotation, and manage paywalls without touching code.
Media Publisher was designed for efficient high-volume production. Articles can be grouped into editions and published in one click, automatically rotating homepage content, displaying articles in specific locations, generating newsletters, and applying paywalls, advertising, and other publishing controls.
Many built-in features mean you don't need to build them or use risky plugins to manage your site. This is a critical advantage for organisations that have been burned by WordPress plugin conflicts, security vulnerabilities, or the ongoing cost of maintaining a plugin ecosystem.
Our clients regularly publish 50–200 articles per week through the platform. The edition-based publishing model means even the most complex weekly publication can be managed by a single editor.
What's included
Reduced weekly edition publishing time from 6 hours to 45 minutes using the edition-based publishing model. The editorial team of 3 now manages a site that previously required 6 staff.
Secure, Fully Hosted & Protected
Enterprise-grade infrastructure, fully managed
Fully hosted in Australia on enterprise cloud infrastructure, with 24/7 monitoring, independent security audits, and best-practice backup and recovery — all included.
Media Publisher is fully hosted in Australia, using one of the global leaders in cloud infrastructure. We continually and independently monitor for any new and emerging security risks to ensure you and your clients are safe.
Best practice backups, independent development environments and uptime monitoring ensure we are protecting your site 24x7. All data remains in Australia — critical for organisations with data sovereignty requirements or regulated client data.
We handle all platform updates, security patches, and infrastructure scaling. You never need to worry about your CMS version, plugin vulnerabilities, or server capacity. It's all managed for you, included in your platform subscription.
What's included
Passed ASIC data handling review with zero findings after migrating to Media Publisher's Australian-hosted infrastructure. Achieved 99.97% uptime over 24 months.
How We Compare
Media Publisher vs the alternatives
Most CMS platforms were built for blogs. Media Publisher was built for serious digital publishing operations.
| Feature | Media Publisher | WordPress | Squarespace |
|---|---|---|---|
| Custom design (no templates) | |||
| Built-in advertising module | |||
| Native paywall & subscriptions | |||
| Auto-generated newsletters | |||
| Edition-based publishing | |||
| Ad-blocker proof ad delivery | |||
| Australian-hosted infrastructure | |||
| No per-seat pricing | |||
| No plugin dependencies | |||
| Full audit trail & version history |
Ready to get started?
Not sure which services
you need?
Most engagements begin with a structured discovery conversation. Whether you are a startup scoping your first platform or a large organisation planning a complex migration, we will help you identify precisely what your digital operation requires — and where investment is best directed.